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We require appointments for Homecoming, Bridal, Prom, Mother Of, and Pageant. Walk-Ins are always Welcome but there may be a wait . Schedule your appointment today at 843-692-7022 to assure your stylist.
VOTED #5 BEST DRESS STORE IN THE NATION BY PAGEANT PLANET!
Call us: 843-692-7022
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  • Sherri Hill

    Sherri Hill 57727 Sherri Hill 57667 Sherri Hill 57600 Sherri Hill 58005 Sherri Hill 57955 Sherri Hill 57880 Sherri Hill 57830 Sherri Hill 57934 Sherri Hill 57727 Sherri Hill 57667 Sherri Hill 57600 Sherri Hill 58005 Sherri Hill 57955 Sherri Hill 57880 Sherri Hill 57830 Sherri Hill 57934

    Sherri Hill
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  • Jovani Homecoming

    Jovani Homecoming 2830 Jovani Homecoming 45810 Jovani Homecoming 55226 Jovani Homecoming 48996 Jovani Homecoming 63954 Jovani Homecoming 51450 Jovani Homecoming 63472 Jovani Homecoming 26909 Jovani Homecoming 2830 Jovani Homecoming 45810 Jovani Homecoming 55226 Jovani Homecoming 48996 Jovani Homecoming 63954 Jovani Homecoming 51450 Jovani Homecoming 63472 Jovani Homecoming 26909

    Jovani
    Homecoming
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  • Sophia Tolli Bridal

    Sophia Tolli Bridal Y3200 Sophia Tolli Bridal Y3201 Sophia Tolli Bridal Y3201SB Sophia Tolli Bridal Y3202 Sophia Tolli Bridal Y3202FI Sophia Tolli Bridal Y3203 Sophia Tolli Bridal Y3203FI Sophia Tolli Bridal Y3203HB Sophia Tolli Bridal Y3200 Sophia Tolli Bridal Y3201 Sophia Tolli Bridal Y3201SB Sophia Tolli Bridal Y3202 Sophia Tolli Bridal Y3202FI Sophia Tolli Bridal Y3203 Sophia Tolli Bridal Y3203FI Sophia Tolli Bridal Y3203HB

    Sophia Tolli
    Bridal
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  • Martin Thornburg

    Martin Thornburg Bridal MT6011 Martin Thornburg Bridal MT6012 Martin Thornburg Bridal MT6012F Martin Thornburg Bridal MT6012OBT Martin Thornburg Bridal MT6012SLV Martin Thornburg Bridal MT6013 Martin Thornburg Bridal MT6013SLV Martin Thornburg Bridal MT6013STR Martin Thornburg Bridal MT6011 Martin Thornburg Bridal MT6012 Martin Thornburg Bridal MT6012F Martin Thornburg Bridal MT6012OBT Martin Thornburg Bridal MT6012SLV Martin Thornburg Bridal MT6013 Martin Thornburg Bridal MT6013SLV Martin Thornburg Bridal MT6013STR

    Martin Thornburg
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New 2026 Collections are Arriving!

  • Featured Styles
Jovani Prom Style 49211

49211

Jovani Prom
$990.00
Jovani Prom Style 49230

49230

Jovani Prom
$850.00
Jovani Prom Style 49239

49239

Jovani Prom
$850.00
Jovani Prom Style 49376

49376

Jovani Prom
$640.00
Jovani Prom Style 42155

42155

Jovani Prom
$690.00
Jovani Prom Style 45125

45125

Jovani Prom
$850.00
Jovani Prom Style 48123

48123

Jovani Prom
$798.00
Jovani Prom Style 47752

47752

Jovani Prom
$570.00
Jovani Prom Style 44108

44108

Jovani Prom
$530.00
Jovani Prom Style 42838

42838

Jovani Prom
$598.00
Jovani Prom Style 48051

48051

Jovani Prom
$998.00
Jovani Prom Style 48521

48521

Jovani Prom
$730.00

  • PROM
    +
    • Prom 2026 All
    • Ashley Lauren
    • AVA PRESLEY
    • Ellie Wilde
    • Jonathan Kayne
    • Joshua McKinley by Jonathan Kayne
    • Jovani
    • JVN PROM
    • Maslavi Collection by Jovani
    • Sherri Hill
    • Sherri Hill - Fall
    • Tarik Ediz Prom
  • SHORT FORMAL
    +
    • Ava Presley Homecoming
    • Jovani Short
    • Jovani Short and Cocktail
    • JVN Short and Cocktail
    • Jonathan Kayne Short
    • Portia & Scarlett
    • Sherri Hill Short
  • COUTURE
    +
    • Ashley Lauren Couture
    • Fernando Wong Couture
    • Jovani Couture
    • Juan Carlos
    • Sherri Hill Couture
    • Tarik Ediz Coutre
  • PAGEANT
    +
    • Pageant All
    • Pageant Swimwear
    • Jamye Shaw
    • Jonathan Kayne Pageant
    • Sherri Hill Pageant
    • Designer Jumpsuits
  • LITTLE GIRLS PAGEANT
    +
    • Little Girl Pageant All
    • Ashley Lauren Kids
    • Ava Presley Little Girl Pageant
    • Sugar Kayne Littles
  • BRIDAL
    +
    • Bridal accessories
    • Martin Thornburg Bridal Collection
    • Morilee Bridal, Blu
    • Sophia Tolli
  • SPECIAL OCCASION & MOTHER OF THE BRIDE
    +
    • Alex Evenings
    • Alexander by Daymor
    • Feriani Couture
    • Gia Franco
    • Jovani Evening
    • Marsoni
    • MGNY by Morilee
    • Tadashi Shoji
    • Jovani Evening
  • More Styles
    -
    • FOXY BRAND
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About the Shop

APPOINTMENTS ARE HIGHLY RECOMMENDED at this time if you would like a more one on one experience with one of our personal stylists. Otherwise, walk ins are welcome, but please understand there may be a wait. CALL TODAY TO BOOK YOUR TIME SLOT TO SHOP FOR HOMECOMING, PROM, PAGEANT, BRIDAL, SOCIAL OCCASION OR MOTHER OF BRIDE/GROOM. Remember, when you are away, you can still play, on our very special and wonderful website! P.S. - Foxy Lady was voted #5 BEST DRESS STORE in the USA!

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Hours

Monday - Saturday 10am - 5:00PM

CLOSED MEMORIAL DAY

CLOSED JULY 4TH

CLOSED THANKSGIVING DAY

CLOSED CHRISTMAS DAY

CLOSED NEW YEAR'S DAY

843-692-7022
Customer Service
  • Contact Us
  • Returns- No returns on Formal Wear including Prom, Pageant, Bridal, or Mother of dresses
Information
  • About Us
  • Online Sales Policy
  • BRIDAL SUITE- Appointments are required . It is a private suite and Foxy Lady wants to give each bride personal attention.
  • PAGEANT SUITE- appointments are required. Its a private suite and Foxy Lady wants each girl to have that personal attention.
My Account
  • My Account
  • Order History
Visit Us
APPOINTMENTS are recommended for all events
4101 North Kings HWY Myrtle Beach, SC 29577
*By 38th Avenue beside Dollar Tree, inside Village Square
PLEASE CALL TO BOOK FOR BRIDAL AND PAGEANT APPOINTMENTS
  • Collections
  • About Us
  • Little Girls
  • Our Brides
  • Couture Favorites
  • Winner's Page
  • Our Mothers
  • Foxy Glam
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PROM

  • Prom 2026 All
  • Ashley Lauren
  • AVA PRESLEY
  • Ellie Wilde
  • Jonathan Kayne
  • Joshua McKinley by Jonathan Kayne
  • Jovani
  • JVN PROM
  • Maslavi Collection by Jovani
  • Sherri Hill
  • Sherri Hill - Fall
  • Tarik Ediz Prom

SHORT FORMAL

  • Ava Presley Homecoming
  • Jovani Short
  • Jovani Short and Cocktail
  • JVN Short and Cocktail
  • Jonathan Kayne Short
  • Portia & Scarlett
  • Sherri Hill Short

COUTURE

  • Ashley Lauren Couture
  • Fernando Wong Couture
  • Jovani Couture
  • Juan Carlos
  • Sherri Hill Couture
  • Tarik Ediz Coutre

PAGEANT

  • Pageant All
  • Pageant Swimwear
  • Jamye Shaw
  • Jonathan Kayne Pageant
  • Sherri Hill Pageant
  • Designer Jumpsuits

LITTLE GIRLS PAGEANT

  • Little Girl Pageant All
  • Ashley Lauren Kids
  • Ava Presley Little Girl Pageant
  • Sugar Kayne Littles

BRIDAL

  • Bridal accessories
  • Martin Thornburg Bridal Collection
  • Morilee Bridal, Blu
  • Sophia Tolli

SPECIAL OCCASION & MOTHER OF THE BRIDE

  • Alex Evenings
  • Alexander by Daymor
  • Feriani Couture
  • Gia Franco
  • Jovani Evening
  • Marsoni
  • MGNY by Morilee
  • Tadashi Shoji
  • Jovani Evening

More Styles

  • FOXY BRAND