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We require appointments for Bridal, Prom, & Pageant. Walk-Ins are always Welcome but there may be a wait . Schedule yours today at 843-692-7022
VOTED #5 BEST DRESS STORE IN THE NATION BY PAGEANT PLANET!
Call us: 843-692-7022
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  • PROM
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    • Prom 2025 All
    • Ashley Lauren
    • AVA PRESLEY
    • Colors Dress
    • Ellie Wilde
    • Jonathan Kayne
    • Joshua McKinley by Jonathan Kayne
    • Jovani
    • JVN PROM
    • Maslavi Collection by Jovani
    • Morilee Prom
    • Sherri Hill
    • Tarik Ediz Prom
  • SHORT FORMAL
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    • Jovani Short
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    • JVN Short and Cocktail
    • Jonathan Kayne Short
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    • Sherri Hill Short
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    • Ashley Lauren Couture
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    • Juan Carlos
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    • Tarik Ediz Coutre
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    • Pageant All
    • Pageant Swimwear
    • Jamye Shaw
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    • Designer Jumpsuits
  • LITTLE GIRLS PAGEANT
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    • Little Girl Pageant All
    • Ashley Lauren Kids
    • Sherri Hill Littles
    • Sugar Kayne Littles
  • BRIDAL
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    • Bridal accessories
    • Martin Thornburg Bridal Collection
    • Morilee Bridal, Blu
    • Sophia Tolli
  • SPECIAL OCCASION & MOTHER OF THE BRIDE
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    • Alex Evenings
    • Alexander by Daymor
    • Feriani Couture
    • Gia Franco
    • Jovani Evening
    • Marsoni
    • MGNY by Morilee
    • Mon Cheri Collections
    • Tadashi Shoji
    • Jovani Evening
  • SHOES
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    • Marc Defang Shoes
    • Your Party Shoes
    • Ellie Wilde
    • Jovani Short
    • Jovani Cocktail
    • JVN Homecoming
    • Sherri Hill - Fall
  • ACCESSORIES
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    • Stefanie Somers Collection
  • More Styles
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    • FOXY BRAND

About Us

 

You can now keep up with What's Happening at Foxy Lady... our fabulous fashions, our exceptional events, our delicious discounts and our Foxiest Friends. Come and see us in Myrtle Beach, South Carolina... and when you are away... you can still play... on our very Special and Wonderful Website!

You will find everything you need and even everything you don't need here at The Foxy Lady. We have all the "Have to Have's" from Jewelry to Shoes to Gowns.
You'll Love it... You'll Need it... You'll have to have it!

THE FOXY LADY was founded in 1972 by Paula Benik. The original location was 504 North Kings Highway, Myrtle Beach, South Carolina. The store was located below the apartment in which Paula and her husband resided. Paula began with a $1500 loan from her father and even stocked the store with some items she designed and made herself.

In November 1974 the Hilton Hotel location was opened. In 1986 The Foxy Lady again expanded opening the store location at the Colonial Mall. Then in August of 2000, The Foxy Lady opened  at Rainbow Harbor 50th Avenue North Kings Highway. After 14 years in Rainbow Harbor, Paula finally decided in 2014 to buy her own location and settle into this beautiful, spacious new store located at 4101 North Kings Highway inside Village Square. 

Through all the growth and expansion The Foxy Lady's reputation as an upscale ladies fashion boutique has never wavered. Over the years The Foxy Lady has retained its focus while keeping current with the ever changing fashion trends.
A strong commitment to customer service is priority at The Foxy Lady. The large southeastern customer base is a testament to this.


The Foxy Lady takes pride in making your online shopping experience exciting and rewarding. Our professional staff is known for being extremely knowledgeable, helpful and courteous. Your business is appreciated and we show it by giving you the best service possible. Thank you for visiting our site. Please drop by again soon. We update our site often, so visit shopfoxylady.com regularly to see our new collections.

Come visit us, call with any questions, or email us with concerns. Below lists our addresses and telephone number.  Click on Get Directions and type in your address for door to door directions.

The Foxy Lady Headquarters (7,000 sq feet location)
4101 North Kings Hwy
Myrtle Beach S.C. 29577
Ph. 843-692-7022
Fax 843-692-0390


Contact Us Form
         

 

Email: Foxyladyoffice@yahoo.com

Hours: Mon.- Sat. 10:00am-5:00pm

Holiday Hours:
Memorial Day - Closed
July 4th - Closed
Thanksgiving Day - Closed
Christmas Eve Day - Closed
Christmas Day - Closed
New Year's Eve Day - 10am - 5pm
New Year's Day - Closed

         

 

 

LINKS:

Image Consulting:

  • Lu Sierra: Contact Foxy Lady for upcoming schedule 843.692.7022

 

Photographers:

Jonathan Carter: Carter Studios http://www.carterstudios.com/

Pageants:

                      Miss Universe
 

  • Miss Universe http://www.missuniverse.com/
  • Miss USA http://www.missusa.com/
  • Miss Teen USA http://www.missteenusa.com/
  • Miss South Carolina USA http://www.misssouthcarolinausa.com/
  • Miss South Carolina Teen USA http://www.misssouthcarolinausa.com/
  • Miss Charleston/North Charleston USA: Prelim to State: http://www.misscharleston.net/
  • Miss North Carolina USA http://www.missnorthcarolinausa.com/
  • Miss North Carolina Teen USA http://www.missnorthcarolinausa.com/

Miss America

Miss America Organization

 

 

  • Miss America http://www.missamerica.org/
  • America's Outstanding Teen http://www.maoteen.org/
  • Miss South Carolina http://www.misssouthcarolina.com/
  • Miss North Carolina http://www.missnc.org/

 

OFFICIAL WEBSITES OF SOME OF OUR DESIGNERS

www.lafemmefashions.com

Sherri Hill

 

 

 

 

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About the Shop

APPOINTMENTS ARE HIGHLY RECOMMENDED at this time if you would like a more one on one experience with one of our personal stylists. Otherwise, walk ins are welcome, but please understand there may be a wait. CALL TODAY TO BOOK YOUR TIME SLOT TO SHOP FOR PROM, PAGEANT, BRIDAL, SOCIAL OCCASION OR MOTHER OF BRIDE/GROOM. Remember, when you are away, you can still play, on our very special and wonderful website! P.S. - Foxy Lady was voted #5 BEST DRESS STORE in the USA!

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Hours

Monday - Saturday 10am - 5:00PM

CLOSED MEMORIAL DAY

CLOSED JULY 4TH

CLOSED THANKSGIVING DAY

CLOSED CHRISTMAS DAY

CLOSED NEW YEAR'S DAY

843-692-7022
Customer Service
  • Contact Us
  • Returns- No returns on Formal Wear including Prom, Pageant, Bridal, or Mother of dresses
Information
  • About Us
  • Online Sales Policy
  • BRIDAL SUITE- Appointments are required . It is a private suite and Foxy Lady wants to give each bride personal attention.
  • PAGEANT SUITE- appointments are required. Its a private suite and Foxy Lady wants each girl to have that personal attention.
My Account
  • My Account
  • Order History
Visit Us
APPOINTMENTS are recommended for all events
4101 North Kings HWY Myrtle Beach, SC 29577
*By 38th Avenue beside Dollar Tree, inside Village Square
PLEASE CALL TO BOOK FOR BRIDAL ABD PAGEANT APPOINTMENTS
  • Collections
  • About Us
  • Little Girls
  • Our Brides
  • Couture Favorites
  • Winner's Page
  • Our Mothers
  • Foxy Glam
+Price Filter:
+Search In-Stock by Size
Select up to 3 sizes
Filter for In-Store Stock


+Narrow by Feature
Occasion
Type
Feature
Back Style
Color Scheme
Embellishment
Fabric
Hemline/Train
Neckline
Silhouette
Sleeve
Straps


+Narrow by Color


PROM

  • Prom 2025 All
  • Ashley Lauren
  • AVA PRESLEY
  • Colors Dress
  • Ellie Wilde
  • Jonathan Kayne
  • Joshua McKinley by Jonathan Kayne
  • Jovani
  • JVN PROM
  • Maslavi Collection by Jovani
  • Morilee Prom
  • Sherri Hill
  • Tarik Ediz Prom

SHORT FORMAL

  • Jovani Short
  • Jovani Short and Cocktail
  • JVN Short and Cocktail
  • Jonathan Kayne Short
  • Portia & Scarlett
  • Sherri Hill Short

COUTURE

  • Ashley Lauren Couture
  • Fernando Wong Couture
  • Jovani Couture
  • Juan Carlos
  • Sherri Hill Couture
  • Tarik Ediz Coutre

PAGEANT

  • Pageant All
  • Pageant Swimwear
  • Jamye Shaw
  • Jonathan Kayne Pageant
  • Sherri Hill Pageant
  • Designer Jumpsuits

LITTLE GIRLS PAGEANT

  • Little Girl Pageant All
  • Ashley Lauren Kids
  • Sherri Hill Littles
  • Sugar Kayne Littles

BRIDAL

  • Bridal accessories
  • Martin Thornburg Bridal Collection
  • Morilee Bridal, Blu
  • Sophia Tolli

SPECIAL OCCASION & MOTHER OF THE BRIDE

  • Alex Evenings
  • Alexander by Daymor
  • Feriani Couture
  • Gia Franco
  • Jovani Evening
  • Marsoni
  • MGNY by Morilee
  • Mon Cheri Collections
  • Tadashi Shoji
  • Jovani Evening

SHOES

  • Marc Defang Shoes
  • Your Party Shoes
  • Ellie Wilde
  • Jovani Short
  • Jovani Cocktail
  • JVN Homecoming
  • Sherri Hill - Fall

ACCESSORIES

  • Stefanie Somers Collection

More Styles

  • FOXY BRAND